ESA at the forefront of environmental and social sustainability in international tennis
This year, ESA is playing an active role in one of the most anticipated and prestigious sporting events on the international stage: the Internazionali BNL d’Italia 2025! A world-class event that attracts tennis fans from across the globe, while also championing a new way of organizing and experiencing major events—one that places growing emphasis on environmental and social sustainability.
In this context, CeStò—ESA’s line of waste bins designed to ensure safe, functional, and integrated waste collection in high-traffic public spaces—has been selected to support the tournament in its transition toward an ever more responsible and inclusive model.
CeStò: an ally for greener, safer events
Designed for high accessibility, durability, and a design that blends harmoniously with its surroundings, CeStò bins will be strategically placed throughout the Foro Italico to support waste sorting and encourage environmentally responsible behavior among spectators, staff, and visitors.
The choice to use CeStò bins reflects the tournament’s commitment to adopting practical solutions that reduce the event’s environmental impact, minimize waste generation, and facilitate proper material disposal. A small gesture, yet a vital one, in building a greener event that looks toward the future with responsibility.
Sustainability as a shared value
For ESA, taking part in an event like the Internazionali BNL d’Italia means embracing and sharing common values: innovation, local engagement, environmental protection, and respect for people. Our products are not just tools, but vehicles for positive change—change that also starts with major public events.